Steven Spielberg has always been interested in films and series with a science fiction theme. From Close Encounters of the Third Kind from 1977, to the international hit E. T. from 1982, Spielberg has been enchanted with the idea of aliens and space travel for almost 40 years, and all of that has been accompanied by technology of the future. When asked if he was proud that in 2002, his film Minority Report predicted very accurately that ads and marketing campaigns will be displayed individually on each individual consumer, for example the scene when Tom Cruise enters the store of the clothing brand GAP, and the video addresses him by his first name, he replied: "I am proud, but it is a double-edged sword.
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